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Discover how Jackie Zach and Mike McKay faced and overcame substantial changes in their business, and how involving your team in the process can lead to success. They reflect on their own experiences, particularly focusing on the transition from a traditional marketing approach to a more digital strategy. Mike shares a pivotal moment from 2014 when they had to rethink

Listen as hosts Mike McKay and Jackie Zach share the transformative changes in their business and the lessons learned along the way. They delve into the challenges and revelations from their journey, emphasizing the importance of transparency and honest communication. Mike shares insights from their transition, including the decision to shift from being “doers” to focusing on true ownership and

The first step in the buying journey is the customer identifies a problem and what do they want. Listen as we discuss the customer buying journey and how you can help to influence it. Want to learn more about how to influence the customer buying journey in your business? Take advantage of a complimentary business strategy session to discover the

On today’s Tough Love for Business podcast, Jackie Zach and Mike McKay tackle the frustrations business owners face when they feel their businesses aren’t reaching their full potential. They emphasize that hard work alone isn’t enough for success; strategic thinking and leadership are essential. The hosts advocate for adopting a clear business philosophy, such as “The ONE Thing” or “The

In this episode of the Tough Love for Business podcast, hosts Jackie Zach and Mike McKay discuss the key qualities that define a championship team, drawing parallels between sports and business leadership. They emphasize that business owners must eliminate excuses, set clear expectations, and act as coaches for their employees. Both hosts stress that teamwork, singular focus, and clearly defined

Tune in as Jackie Zach and Mike McKay discuss the crucial role of setting clear expectations in a business environment. Jackie shares a story from a management class experiment where clear expectations around punctuality and accountability improved participants’ behavior without the need for penalties. Mike adds a more Draconian perspective from his experience in a union factory, where enforcing strict

In her interview on the podcast, Erin Ogden, managing partner at Ogden Glazer + Schaefer, shares her entrepreneurial journey and the insights she’s gained along the way. Erin discusses the gradual decision to start her business, emphasizing the importance of flexibility and client-focused innovation. She highlights how adapting to new technologies and managing employee expectations have been key to the

On today’s episode, hosts Jackie Zach and Mike McKay discuss the pervasive issue of making excuses in both business and personal life. They emphasize the importance of self-awareness in recognizing when excuses are holding back progress, and how leaders’ behaviors often reflect on their teams. Jackie shares personal anecdotes about excuse-making while Mike highlights how subconscious beliefs, such as the

The Peak-end Effect episode of the Tough Love for Business podcast delves into the “peak-end effect,” where the end of an interaction leaves a more vivid memory than the middle. Mike shares a personal story about a car service experience that started negatively but ended on a positive note, highlighting how a strong conclusion can reshape a customer’s overall perception.

In this podcast, hosts Jackie Zach and Mike McKay emphasize the critical role of coaching for business owners. They argue that coaching has evolved into a significant competitive advantage, with 15% of the population now engaging in it, a substantial increase from just 3% a decade ago. Coaching enables business owners to achieve better results, sharpen their competitive edge, and