After 28 years in manufacturing and supply chain roles in the US Army and Fortune 500 companies, I started my coaching company in 2012. I chose ActionCOACH because of the simplicity and scope of the ActionCOACH toolkit and the community of other coaches around the world who continue to push the industry forward into the future. I co-founded ActionCOACH of Madison, LLC in 2014 which grew to include ActionCOACH Dane County, LLC and ActionCOACH Milwaukee #1, LLC. In October of 2023, Beth and I became sole owners of ActionCOACH Milwaukee #1, LLC. We’ve grown our business by using our own ActionCOACH tools and processes. I’m a member of the ActionCOACH Global Hall of Fame, and a multiple award-winning coach. When I’m not working, you can find me on a golf course somewhere or at Disney World.
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By Mike McKay
Do You Own a Business Or a Job?
Quitting your old job doesn’t mean you don’t have a boss. It just means you fired the old boss and hired yourself instead. You have the same, or worse, hours, more stress, and probably worse benefits. The terms “self-employed” and “business owner” get used interchangeably. But they’re not even close. Self-employed means you’re the business. Take vacation? Revenue stops. Sick
Stop Chasing Leads. Start Squeezing More Out of the Sale You Already Made.
Everybody wants more leads. It’s the first lever business owners reach for, every time, because it feels like growth. New name, new number, new opportunity. But leads are the most expensive way to grow revenue. There’s a simpler, cheaper lever sitting right in front of you, and most owners never touch it: average dollar sale. Average dollar sale is just
Stop Chasing New Customers at the Expense of Growth
Number of Transactions is one of the 5 Ways. It’s also the one most owners ignore. Because new customers feel exciting. The thrill of the chase and all that. Getting another sale from someone who already bought from you feels boring by comparison. So, owners pour money into ads and lead gen, and they leave existing customers alone after the
How to Improve Conversion Rates: Process, Scripts, and Targeted Lead Generation
Most businesses don’t have a well thought out conversion process. They rely on charm, memory, and daily mood to close deals. That leads to a conversion rate that bounces all over the place and is generally low. Fix your process, document it, give your team scripts, and stop wasting money on leads that were never going to buy. That’s the
Lead Generation Actually Works. Most People Just Do It Wrong.
Lead Generation. Let’s face it. Your business doesn’t grow without leads. That’s not “Rah Rah”, it’s math. No leads, no clients, no revenue. Let’s not discuss theory today. Let’s talk about what to do, and the differences in selling to businesses versus selling to individuals. Most marketing advice treats B2B and B2C like they’re the same. They’re not. They consist
Using Strategic Partners in Your Business
A marketing strategy that is sometimes overlooked is strategic partnerships. Strategic partners are businesses or people who sell to the same market with an adjacent product or service. Are you interested in learning more about strategic partnerships? Take advantage of a complimentary business strategy session to discover the opportunities in your business! Book a strategy call today! https://actioncoachwi.com/contact-us/ 12-Week Management MasterClass: https://actioncoachwi.com/management-training/ Sign Up Today!
There Is a Strategic Way to Build and Run a Business. Here’s How
Most business owners fail because they’re running their business in reaction mode. They chase tactics, put out fires, and hope something sticks. There is a simpler way, and that is to run it with strategy. Strategy starts with a solid foundation and builds upward through a proven model. At ActionCOACH, we’ve helped tens of thousands of business owners in over
Skills of a Good Leader
Listen as we talk about skills of leadership, easy ways to get those skills and how they impact you. Do you feel like you need to up your skills as a leader? Take advantage of a complimentary business strategy session to discover the opportunities in your business! Book a strategy call today! https://actioncoachwi.com/contact-us/ Daily Dose of Business: https://actioncoachwi.com/daily-dose/ Sign up today! 12-Week Management MasterClass: https://actioncoachwi.com/management-training/ Sign
When Is NOW the Time To Build Your Administrative And Leadership Team?
There is a huge difference between “growth” and “scalability.” The difference is structure and leadership. Frequently, growth leads to overwhelm, stress, frustration, problem solving, and the owner doing it all. Scaling, on the other hand, leads to increases in revenue and profit, while freeing the owner up to truly create and own an asset instead of a super
Business Spotlight with Adam King & Sam Hyun from 1587 Sneakers
1587 Sneakers is the only Asian American owned and operated sneaker and clothing brand in the world. Listen in to learn about their journey.