Training! You Want me to Spend Money on Training?!?!?
Mike McKay | August 26, 2025
That’s a great question, and it cuts to the heart of how business owners should think in times of uncertainty. While your instinct is often to pull back and conserve cash, investing in training—sales, management, and business fundamentals specifically—can actually be one of your smartest and most defensive strategies. In fact, I don’t want you to spend money. I want
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