Mike McKay
July 2, 2026

Today we have Sacha Dhanjal Eifler on the show, founder of Saffi Saana, the importer of what Wirecutter called “The Best Olive Oil You Can Buy at the Store.” Sascha shares her journey over the past 12 years, including what happened when the entire bulk foods industry shut down during Covid. This might be one of the most interesting reasons for pivoting we’ve shared on the podcast.
