InContext SEO

InContext SEO

By InContext SEO

Going to conferences is like adding helium to your life

Going to conferences can be a way to rejuvenate & add helium to your balloon. Learning, sharing knowledge, fellowship can all be gained from getting together with people who can help fill your balloon. It may be an opportunity to hang out with important people in the room.  Having trouble implementing ideas you gain from conferences in your area of expertise? Take
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Welcome To Make More Work Less Podcast

     Mike McKay and Jackie Zach are certified business coaches with ActionCOACH of Wisconsin. We’ll be sharing shortcuts, strategies, and tools that have worked through the pandemic, recession, and stock market bubbles, over the last 27 years that will make your life as an entrepreneur easier. We’re guides along the journey so you can take action in your own business. 
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Where Do You Want to Go and Where are the Gaps?

What are the gaps? Listen as Mike and Jackie discuss The Gaps Worksheet and how it helps map out your goals.  Ask yourself “where do I want to be in the next 5 years? What do I want revenue and profit to be? What kind of a leader do I want to be? What kind of team do I want?”
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Blame Keeps You In The Past

As an emotion, blame is disempowering. Blame is all about people, whereas excuses are about a thing or situation. As you grow as the leader, your team grows. A culture that allows blame is not a championship culture. If this sounds like you, listen as we discuss how to fix it.  Do you need an objective person to ask you
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Long Term Succession Planning in a Family Business

If you want a business succession plan to go smoothly, you need to know that it’s a 3-7 year process. In a family business, it may take even longer. Many family businesses only have one opinion and one set of experiences, namely their own. It can be wonderful or traumatic. Listen as we explore the ins and outs of family business succession planning. 
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Spending Too Much Time with D Level Customers

Are you spending a lot of your time with “D” level customers?  A “D” level customer is someone who is dead to me. What do we mean by this? The amount of time you spend with your “D” level customers is that much less time and energy on your “A” level customers. Listen as Mike and Jackie discuss why you
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Start to Design Your Life Intentionally

We start to design our life based on the values we want to intentionally live by. We make decisions based on our values more than logic. Listen as Mike and Jackie discuss the first steps to intentionally designing the life we want to live.  Do you want to design your life for you instead of life happening to you? Take advantage of
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Boredom in Business

Planning in your business is one of the best practices to help you organize your next quarter/year.  Learn how to seek perfection vs avoiding boredom. Plans make you money and make it a game. What would happen if you chose to look at your business as a game? Mike and Jackie go in depth on where boredom in your business
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Designing the Life You Want

Did you know that you can design the life you want? Knowing where to begin can be difficult and uncertain. Listen as Mike and Jackie discuss the process to begin designing the life that YOU want, not what others want. Want to design the life you want? Take advantage of a complimentary business strategy session to discover the opportunities in
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Legacy Leadership

Jackie and Mike talk about leaving a strong group of leaders to carry on without you. Learn about having bench strength, so that you can get promoted from within. More and more people are looking at the legacy they are leaving behind. Want to leave a legacy but don’t know how? Take advantage of a complimentary business strategy session to
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